Triangle Fastener Launches Product Video for VRT Technology

Triangle Fastener Corp. has launched a new product video for VRT Technology, the company’s patented screw thread designed to increase back-out resistance of screws used in thin metal connections.

Screws with VRT Technology produce more than 3 1/2 times more back-out resistance than some ordinary screw threads, reducing the chance for leaks caused by screws that loosen.

View more information about the performance by viewing the new product video on TFC’s YouTube channel.

Triangle Fastener Corporation provides a full line of standard and specialty fasteners, sealants, tools and accessories to the commercial construction industry. It has 24 locations in 14 states and offers job-site support and technical assistance.

Ridge Vent Is Composed of Natural Fibers

Roof Saver Rolled Ridge Vent

Roof Saver Rolled Ridge Vent

Roof Saver Rolled Ridge Vent is a sustainable, 100 percent natural fiber vent that won’t deteriorate or corrode from ice, snow, rain or wind and meets or exceeds all national building code requirements. The unique product promotes uniform ventilation, protecting the roof and shingles from excessive heat or condensation.

Roof Saver now offers Attic Ventilation System product videos to provide helpful guidance to roofing contractors with proper planning and installation of the attic ridge vent. Access the YouTube videos through the company’s website through the Installation tab. View videos anytime, anywhere on your mobile devices.

The Planning the Job video, describes necessary steps to ensure an adequate ventilation system is prepared before work begins on the roof. The Installation video is an instructional overview for proper installation of Roof Saver Ridge Vent.

IKO Launches Video Showing Time-lapse Installation of Cambridge Shingles versus Competitor Shingles

IKO recently uploaded a new video to the company’s YouTube channel. The video, titled “Time & Material Study: IKO vs. Competitor” is narrated by IKO’s Manager of Sales & Contractor Development John DeRosa who sets the scene in a suburb of Toronto. He explains there’s nothing special about the roof; it’s about 10 squares and has a pitch of approximately 9:12.

What is special is the side-by-side video of time lapse photography as the same roofing crew installs a competitor’s product and IKO’s advantage-size Cambridge shingles. A counter keeps track of how much time has elapsed as well as how many shingles, nails and total bundles were used.

Even with a 7-minute break, the time needed for the crew to install IKO’s shingles on the entire roof surface is nearly 30 minutes shorter, requiring fewer bundles of shingles and nails. The real “advantage”, DeRosa explains, is how IKO’s advantage-sized shingles put contractors in a more favorable cost position, offering them the potential for higher profits.

The video also shows the beauty of IKO’s Cambridge HD Sedona shingles. The company introduced its “Nature’s Accents Collection” of premium architectural laminated asphalt shingles in 2013. The collection currently includes five color blends made possible with IKO’s patented color blending technology and named for the national parks and landscapes that inspired them: Sedona, Glacier, Appalachian, Biscayne and Pacific Rim.

DeRosa says: “With their high-definition profile and truly striking color blends, Cambridge HD shingles are quickly proving popular among homeowners and contractors. As this new video clearly shows, the ‘IKO Advantage’ is realized by the contractor needing to install fewer bundles on a project. Less bundles means lower material costs, less labor to complete the job and a better bottom line for the roofer. In today’s competitive market, contractors need every possible advantage. And this is a HUGE one.”

Video Depicts Modified Bitumen Membrane Application

The Garland Co. Inc. recently posted a video depicting the proper application procedures for its Self-Adhering StressPly SA FR Mineral SBS modified bitumen membrane.

The Garland Co. Inc. recently posted a video depicting the proper application procedures for its Self-Adhering StressPly SA FR Mineral SBS modified bitumen membrane.

As part of its effort to ensure proper application of its products, The Garland Co. Inc. recently posted a video depicting the proper application procedures for its Self-Adhering StressPly SA FR Mineral SBS modified bitumen membrane on the company’s YouTube channel, www.youtube.com/user/thegarlandco. The video features installation details for the complete self-adhering system, including base sheet, cap sheet and flashing details.

IKO Launches YouTube Channel

IKO has launched its own channel on the world’s most popular video sharing site, YouTube. According to Director of Marketing, Carol Perkins, IKO has been hard at work on a multi-level marketing program. It’s designed to keep pace with the rapidly changing needs of the company’s consumer, contractor and distributor markets, as well as with current and quickly evolving technology.

“Phase One was to revamp our corporate website to be more interactive and accessible on the go,” she explains. “Now that our new site is up and running, Phase Two–the launch of IKORoof, our proprietary YouTube channel–will become a stand-alone resource, as well as an enhancement to the new website. There’s tremendous synergy to be gained between the two. Embedding videos on our site creates a more interactive experience for our visitors. Homeowners and contractors will find a growing library of instructional videos in English and French on topics ranging from the anatomy of a roofing system to how roofing professionals can grow their businesses. Google loves video, too, so doing this makes sense in terms of search engine optimization. IKO’s YouTube channel can direct viewers back to our website for further information to locate a contractor or distributor.”

IKO is not producing the videos exclusively; contractors and homeowners will be able to upload and share theirs, as well. Such videos might include customer testimonials or business success tips that roofing pros would like to share. “Video is one of the most effective ways that people digest new information. Having our own YouTube channel will give both consumers and contractors the opportunity to learn from a global leader. Our videos will reinforce our credibility as a reputable, responsible company people can come to know, like and trust,” Perkins says.

Visitors to the IKORoof channel on YouTube will be able to share the videos with others on the most popular social media platforms.