OMG Roofing Products Promotes Two Executives to Manage Sales and Marketing

Kingbill Zhao, Asia market manager, is based in China and will support the greater Asian market.

Kingbill Zhao, Asia market manager, is based in China and will support the greater Asian market.

With the goal of accelerating growth in international markets, OMG Roofing Products creates market manager positions for both Asia and Europe. Two executives receive promotions into these roles. Kingbill Zhao, Asia market manager, is based in China and will support the greater Asian market. Lennard Spirig, Europe market manager, is based in Switzerland servicing the European market. Both are responsible for all OMG sales and marketing activities in their regions including developing products and services tailored to local market needs.

Kingbill Zhao joined OMG in 2009 as a roofing specialist and was promoted to China sales manager in 2011, where he was responsible for launching the OMG Roofing Products line in China. Since then, Kingbill has built a sales and customer service organization in China to support the company’s rapidly growing business. Prior to joining OMG, Kingbill was the international department manager for the China Waterproofing Association (CWA) where he worked with other international counterparts like National Roofing Contractors Association (NRCA), Germany Roofing Contractors Association (GRCA) to market China Roofing & Waterproofing Show internationally. In addition he organized Chinese company visits in US and Europe, and worked with organizations like FM Global and FLL to introduce approvals and standards to China.

Lennard Spirig, Europe market manager, is based in Switzerland servicing the European market.

Lennard Spirig, Europe market manager, is based in Switzerland servicing the European market.

“Lennard Spirig joined OMG in 2014 as Europe product marketing manager, responsible for marketing OMG products throughout Europe. Since then, Lennard has been a resource for helping to expand OMG’s footprint in Europe by assisting system manufacturer partners and by developing distribution in various European countries. Prior to joining OMG Roofing Products, Lennard spent 10 years as product manager for mechanical attachment with SFS Intec. Earlier he had been an international key account manager based in Mexico.

“OMG’s products are designed to enhance rooftop productivity and improve roof system performance,” said Web Shaffer, vice president of marketing. “Lennard and Kingbill will be focused on developing value-added products and services that meet local market needs in order to accelerate our growth in Europe and Asia respectively. I look forward to continuing to work with these two outstanding individuals.”

Headquartered in Agawam, Massachusetts, U.S.A., OMG Roofing Products is a supplier of commercial roofing products including specialty fasteners, insulation adhesives, roof drains, pipe supports, emergency repair tape as well as productivity tools such as the RhinoBond induction welding system. The company’s focus is delivering products and services that improve contractor productivity and enhance roof system performance.

OMG Donates PaceCart2 to Raise Money for Roofing Industry Education

OMG Roofing Products of Agawam, Mass., donated a specially decorated PaceCart2 honoring the 40th anniversary of the Western States Roofing Contractor Association (WSRCA) to the association’s annual auction, held on June 8 at the Paris Las Vegas Hotel and Casino. PaceCart2 is OMG’s patented application tool for applying OlyBond500 and OlyBond500 Green Insulation Adhesives. It is capable of dispensing enough OlyBond500 to cover 60 squares in an hour.

The PaceCart2 donated to the auction features a graphic commemorating WSRCA’s 40th Anniversary. Proceeds from the auction go to the Davis Memorial Foundation scholarship and grants programs. These scholarships are for children of the roofing industry and the grants are used to sponsor technical roofing seminars at colleges and universities.

“Throughout the years WSRCA has done a lot for roofers in the western region, especially regarding education for contractors and their families,” says Sam Everett, director of marketing for OMG Roofing Products. “Donating a WSRCA Anniversary-themed PaceCart2 is a fun and appropriate way to acknowledge their contributions in this area and celebrate this 40-year milestone.”

OMG Roofing Products is North America’s largest manufacturer of commercial roofing products featuring specialty fasteners, insulation adhesives, drains, pipe supports, emergency repair tape, edge metal systems and productivity tools.