ATAS Celebrates Graduates from the Manufacturing Leadership Institute, Sales Pro Boot Camp

ATAS International Inc. announced that two of its employees graduated from the Manufacturers Resource Center (MRC) Manufacturing Leadership Institute (MLI) certificate program earlier this year. The class included more than 20 other area manufacturing professionals.

“MRC has been developing strategic leaders and promoting growth and innovation since 2006 when we recognized the need for executive training. Since we partnered with the Iacocca Institute at Lehigh University to establish this top-line certificate program, MLI has become one of our signature offerings,” said Jack E. Pfunder, President & CEO of the Manufacturers Resource Center.

MLI educates the region’s current and up-and-coming leaders in all aspects of strategic leadership to strengthen their company’s competitiveness, drive growth, and create sustainable business models. Over the course of five months, the curriculum consists of 11 intense days of 12 program topics on growth and innovation led by eight industry experts with real world experience and exceptional teaching skills. The MRC has graduated more than 200 participants from over 80 companies through the MLI, including 11 employees from ATAS.

Patrick Reinhart, Process Engineering Technician at ATAS International, is a graduate of the MLI program this year. He stated, “Attending MLI provided me with a great opportunity to learn about a number of important skills and principles that help support a successful and profitable manufacturing environment. Being able to interact with individuals from a diverse range of companies was also a very helpful way to learn about various methods and systems that could be implemented at ATAS.”

In addition to the MLI graduates, Joseph Dominguez and John Fenstermacher completed MRC’s Sales Pro Boot Camp program. This is a four-day developmental program for sales and business development professionals. The training is spread out over several weeks so that sales professionals can learn a concept, apply it, and then come back and learn some more. Sales Pro training covers every aspect of the sales process.

“After completing the Manufacturers Leadership Institute last year, I was inspired to continue building upon the valuable knowledge and skills that I learned, and had asked the MRC for information on a course tailored for business development and sales professionals. Sales Pro Boot Camp was then developed as a course to cover everything involved in the sales process. Being a career Marine Corps veteran, I developed many of these skills before transitioning to the private sector, but the skills I learned, the course discussions, and the instructor’s guidance have already proven invaluable to me in my role at ATAS in the few months since completing the course,” said Dominguez, who is ATAS’ Director of Government and Military Business Development.

For more information, visit www.atas.com.

ATAS Promotes Sales Team Members

ATAS International announced three new District Sales Managers and a new Architectural Business Development Manager. The realignment of the sales team will provide for additional education and communication with its employees and customers.

Steven Minunni is the new Northeast District Sales Manager for ATAS. He has worked for ATAS for 19 years and has been a Product Representative in Upstate New York for his entire tenure. His sales expertise and ATAS product knowledge have earned him the Malan S. Parker Award for Salesman of the Year in 2001, 2007, and 2011.

The new ATAS Southeast District Sales Manager is David Srokose. He has almost 30 years of experience in the construction industry. His first position in construction sales was with ATAS as a Product Representative from 1989 to 1996. Since then, he worked in sales for companies that provide products for different applications within the industry, including low slope roofing, waterproofing and air barriers. Srokose returned to ATAS in 2013, taking the position of Architectural Business Development Manager, which includes managing corporate accounts.

Pat Starr is the new Midwest District Sales Manager for ATAS. He has 23 years of experience in the industry, selling ATAS product the whole time. He was first part of the ATAS family from 1994 to 1998. Starr returned to ATAS in 2014, taking on the Product Representative position in the Pittsburgh area.

ATAS’ new Architectural Business Development Manager is Dave Weidl. Weidl has worked for ATAS for 16 years and has been a Product Representative centrally located in Ohio for his entire tenure. His sales expertise and ATAS product knowledge have earned him the Malan S. Parker Award for Salesman of the Year in 2004. According to the company, he will continue the development of unique solutions that benefit our customers, including corporate accounts.

“As ATAS has continued to grow, we saw the need to add additional employees in district, product, and specific market management roles. Education and training for our customers and our employees is of high importance to ATAS, and these individuals were chosen for their new positions due to their commitment to this key component of our quality policy,” said ATAS National Sales Manager Mark Bus.

For more information, visit www.atas.com.